Blog: Archive for the “Essays” Category

INSEAD candidates must respond to two career-focused queries and provide three motivation essays. In addition, applicants are tasked with completing a video component in which they answer four questions—the first three as separate video recordings and the fourth requiring a written answer. Given the total number of prompts, tasks, and questions involved, some candidates could … Read More  

As you craft and refine your narratives for your application essays, you will need to be thoughtful about how you are engaging the admissions reader. Keep in mind that admissions officers read thousands of essays each year, and the person who reads yours might have read several other candidates’ files already that day! So if … Read More  

The Wharton School of the University of Pennsylvania asks applicants to provide two short essays concerning their career goals, plus a longer essay, whose focus is on how the applicant’s background will enable them to contribute to the Wharton community. By discussing your professional aspirations as well as your experiences and values, you have the … Read More  

Columbia Business School (CBS) requires all its applicants to submit a short-answer goal statement of just 50 characters. In addition, January-entry applicants must respond to a second short-answer question about why they have selected the alternative program start date, while August-entry applicants are asked to describe their plans for the summer between the first and … Read More  

  Many business schools use their essay questions as an opportunity to ask about the unique contributions you will make to their particular program. Unfortunately, candidates often make the mistake of thinking that a bland summary statement like “I will bring my leadership skills to XYZ School” will sufficiently express their intended contribution. One reason we … Read More