Rather than framing its required application essay as a traditional “essay,” the MIT Sloan School of Management instead requests that applicants submit a “cover letter,” including even the standard formal correspondence elements of an address and opening salutation. Writing cover letters will undoubtedly be a large part of students’ career development efforts at Sloan, after all, so why not start now? Candidates must also submit a one-minute self-introduction video in which they are expected to convey their personality and basically “be themselves.” Some MBA programs use video essays to evaluate candidates’ communication skills, grace under pressure, and potential to contribute to classroom discussions, and even though Sloan’s admissions committee will likely be able to glean hints about these qualities through its video, its primary purpose appears to be to reveal who the school’s applicants are as living, breathing people, rather than one-dimensional aggregates of words and numbers in a folder. As we have noted in the past, while somewhat unorthodox, the school’s “essays” allow applicants to deliver a balanced view of their professional and personal profiles, with a good amount of leeway for creativity. Read on for our full analysis of MIT Sloan’s application prompts for 2023–2024.
MIT Sloan 2023–2024 Essay Tips
Cover Letter: MIT Sloan seeks students whose personal characteristics demonstrate that they will make the most of the incredible opportunities at MIT, both academic and non-academic. We are on a quest to find those whose presence will enhance the experience of other students. We seek thoughtful leaders with exceptional intellectual abilities and the drive and determination to put their stamp on the world. We welcome people who are independent, authentic, and fearlessly creative—true doers. We want people who can redefine solutions to conventional problems, and strive to preempt unconventional dilemmas with cutting-edge ideas. We demand integrity and respect passion.
Taking the above into consideration, please submit a cover letter seeking a place in the MIT Sloan MBA Program. Your letter should conform to a standard business correspondence, include one or more professional examples that illustrate why you meet the desired criteria above, and be addressed to the Admissions Committee (300 words or fewer, excluding address and salutation).
To start, we strongly advise that you avoid beginning your letter with a rote opening like “My name is , and I am seeking a place in the MIT Sloan Class of 2026.” Your admissions reader will likely be asleep before they even finish the sentence! Such information is obvious—we can assure you that the admissions reader is well aware of your desire to be admitted to the MIT Sloan program—and is therefore a waste of precious word count, not to mention that it is hardly the kind of gripping opening that will grab and hold someone’s attention.
The broad scope of this essay prompt allows you a great amount of freedom to choose and share the information you believe is most important for your candidacy. The 300-word maximum is equal to roughly three short paragraphs. Including specific examples of impact and leadership that clearly illustrate that you possess the qualities discussed in the prompt is crucial (we would encourage you to share at least two). Informal guidance provided by MIT Sloan’s admissions committee after the initial release of this essay question in 2017 indicated that applicants should focus on sharing their personal experiences, accomplishments, values, viewpoints, and/or skills to demonstrate (1) what they can contribute to the school’s greater community as a result and (2) why Sloan’s MBA program in particular is the best one for them. The school does not ask you to outline your post-MBA goals, but if doing so allows you to better substantiate your need or desire for a Sloan MBA specifically, a (very) brief explanation of your aspirations could be appropriate and useful.
After discussing your accomplishments—being careful not to brag!—along with any other elements of your profile that you feel make you a strong candidate for the MIT Sloan MBA program, strive to relate these achievements and qualities to the school’s offerings and community. Citing specific courses, experiential opportunities, or other relevant resources can help you make a compelling case for your spot in the next incoming class. For a thorough exploration of the MIT Sloan academic program, unique offerings, social life, and other key characteristics, be sure to download a free copy of the mbaMission Insider’s Guide to the MIT Sloan School of Management.
VIDEO: Introduce yourself to your future classmates. Here’s your chance to put a face with a name, let your personality shine through, be conversational, be yourself. We can’t wait to meet you! Videos should adhere to the following guidelines:
– No more than 1 minute (60 seconds) in length
– Single take (no editing)
– Speaking directly to the camera
– Do not include background music or subtitles
Before you do anything else, stop and take a deep, cleansing breath. We know video essays can be scary, but MIT Sloan is not trying to stress you out. The admissions committee just wants a more dynamic representation of your personality than a written essay can provide, so your primary goal is simply to be as authentic and natural as possible. This is not a job interview, and you are instructed to consider your fellow students your intended audience, which certainly implies that a less rigid and traditionally “professional” demeanor is okay, though you should obviously never be inappropriate or offensive. Do not concern yourself with trying to say the “right” things in your video. The topic here is one you know very well—you! A good brainstorming tactic is to imagine meeting someone for the first time at a party or other event and to think about the kinds of questions you might ask one another in the process of getting acquainted. What kind of information would you want to know about this person, and what facts about yourself would you be most eager to share, as a way of conveying who you are and making a connection? (You can even Google “icebreaker questions” to find examples of these sorts of questions.) Take some time to delve into your personality in this way.
The admissions committee’s enthusiasm comes through very clearly in this prompt, and we encourage you to make sure your own enthusiasm comes through just as clearly in your video. In a video on Sloan’s YouTube channel, Sloan’s associate director of admissions noted that this submission is “one of [their] favorite components in the application,” and we are pretty confident that is not because these videos tend to be stiff, boring recitations of applicants’ resumes and cloying compliments of the school. Spend some time really delving into what makes you you, what you are proud of, what you get excited about, what you like about yourself and feel you can offer to those around you—all the elements that make you the individual you are today. This is the content that will breathe life into your application. For further inspiration, consider asking your family members and friends how they would describe you to someone who had never met you and what they believe are your standout qualities, abilities, and/or accomplishments. Such outside perspectives can be inspiring and can alert you to compelling points you might have otherwise disregarded or forgotten.
Even though in the scenario the school presents, you are supposed to be addressing your fellow students, your actual audience will be the admissions committee, so keep in mind what they will already have learned about you from your cover letter essay and other portions of your application. If you have a particularly significant story or relevant aspect of your candidacy that you have not been able to convey elsewhere in your materials, this could be a great opportunity to share it (though this would not be the time or place to explain any problematic issues). Also, avoid pandering to the school or expressing your generic admiration for the program. You have only one minute in which to make an impression, and even without knowing you personally, we are confident that you have more to your character than can be conveyed in a mere 60 seconds—so do not waste any of them!
Given that this is a video, you will want to pay some extra attention to the clothing you will wear, your tone of voice, your language style, and other such details. In the end, your message is what is most important, so no fancy bells or whistles are needed, but if you are a more creative type, you might consider ways of nonverbally communicating some of your strongest attributes and key aspects of your life to help permeate your submission with as much information as possible. For example, if you are an avid cook, consider filming your video while standing in a kitchen, perhaps wearing an apron (if you typically do so) and surrounded by the ingredients and tools you need to create one of your favorite recipes. If you are a dedicated guitar player, perhaps hold your guitar as you speak. If you are especially confident, you could even sing about yourself! In short, think about what makes you who you are today, decide what you most want to share with your future classmates, and then let your creativity flow.
On a practical note, be sure to speak clearly. You naturally do not want any part of your message to be lost or misunderstood, and the admissions committee could view your communication skills and style as indicators of how you might interact with your classmates and/or speak in the classroom. Although we recommend spending some time practicing in front of a mirror or a friend, do not over-rehearse, and avoid simply reading from a prepared script. You want to come across as genuine as possible so the admissions committee can “meet” the real you.
Optional Short Answer Question: How has the world you come from shaped who you are today? For example, your family, culture, community, all help to shape aspects of your identity. Please use this opportunity if you would like to share more about your background. (250 words)
This question is truly optional; applicants will not be evaluated more positively or negatively should they choose to respond. This is an opportunity for you to share more about yourself with the Admissions Committee, should you choose to do so.
Although the Sloan admissions committee is very explicit in spelling out that this indeed is an optional portion of the application and that candidates will not gain (or lose) in any way if they choose to respond to this prompt (or not), we have little doubt that quite a few applicants will panic at the thought of not submitting something. Believe us when we say that you can trust the admissions committee and be confident that the school is not trying to trick or test you in any way. (If this were a test of any kind—and again, it is not—it would be of your ability to assess and respond to such opportunities appropriately, meaning knowing when to provide more information and when to leave well enough alone.) The obvious truth is that everyone is shaped by their background, but not everyone will have a worthwhile story to share for this mini essay. If you do, the admissions committee simply wants to leave the door open for you to do so. But do not force the issue.
If an aspect of your background has pushed you to develop a certain appreciation, value, or skill that is not otherwise conveyed in your application but is central to who you are and how you conduct yourself in the world, that might be worth discussing here. If you have something in your character that is perhaps more lighthearted but stems from an aspect of your upbringing or environment and would help demonstrate that you are a multifaceted individual who can add an interesting new element to the next incoming class, that, too, could be a fitting topic for this mini essay. The bottom line is to ensure that if you choose to respond to this prompt, you offer the admissions committee something that is truly additive to your profile and will help them better understand who you are and what you have to offer for the Sloan community and perhaps even the broader world post-MBA.
Reapplicants: We strongly encourage you to submit new application materials and emphasize what has changed since you last applied. Re-applicants may submit their applications in any round, and will have an opportunity to highlight changes since their previous application in a short-answer question.
Whether you have improved your academic record, received a promotion, begun a new and exciting project, increased your community involvement, or taken on some sort of personal challenge, the key to success this time around is conveying a very deliberate path of achievement. MIT Sloan wants to know that you have been continuing to improve yourself and your profile, and that you have seized opportunities during the time since you last applied to do so, because earning an MIT Sloan MBA is important to you. Make sure the admissions committee is fully aware of any significant work you have done and progress you have made since your previous application.
The Next Step: Mastering Your MIT Sloan Interview
Many MBA candidates find admissions interviews stressful and intimidating, but mastering this important element of the application process is definitely possible—the key is informed preparation. We therefore offer our free Interview Guides to spur you along! Download your free copy of the MIT Sloan School of Management Interview Guide today.
To learn more about the essays for other top business schools, visit our MBA Essay Tips and Examples Resources Page.