Blog: Archive for the “Essays” Category

Emory University’s Goizueta Business School requires applicants to respond to three short-answer questions, craft two relatively brief written essays, and record a one-minute “small talk” video essay. Two of the three short-answer questions address common MBA essay topics: one’s short-term professional objectives and how the school can help in achieving them. The third, however, asks … Read More  

Longer and more complex sentences often require parallel construction. Simply put, parallel construction ensures that any given longer sentence has a balanced rhythm or structure. With parallel construction, each pronoun corresponds with another pronoun, each verb corresponds with another verb, each adjective corresponds with another adjective, and so on. Parallel construction can certainly be found … Read More  

Strong MBA essays balance honesty with optimism and rely on your voice—not someone else’s words. Learn how to avoid unnecessary negativity and use quotations effectively.

Although some top business schools have been gradually reducing the number of written elements they require, the University of Cambridge Judge Business School still demands four separate submissions from its candidates. First, applicants must complete what the program calls a “career objectives statement,” covering their professional goals and related preparation for achieving them. Then, they … Read More  

Any good journalist will tell you that the key to writing a good news story or opinion piece is to grab the reader’s attention with the very first line. Many book authors employ this same tactic. Although only a small percentage of people have actually read Herman Melville’s Moby Dick, most know that the novel … Read More