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Emory University’s Goizueta Business School requires applicants to respond to three short-answer questions, craft two relatively brief written essays, and record a one-minute “small talk” video essay. Two of the three short-answer questions address common MBA essay topics: one’s short-term professional objectives and how the school can help in achieving them. The third, however, asks … Read More  

Longer and more complex sentences often require parallel construction. Simply put, parallel construction ensures that any given longer sentence has a balanced rhythm or structure. With parallel construction, each pronoun corresponds with another pronoun, each verb corresponds with another verb, each adjective corresponds with another adjective, and so on. Parallel construction can certainly be found … Read More  

Strong MBA essays balance honesty with optimism and rely on your voice—not someone else’s words. Learn how to avoid unnecessary negativity and use quotations effectively.

You can reuse a core story across MBA applications, but you should never submit the same essay unchanged. Learn how to tailor each response to the specific question being asked.

The Villanova School of Business takes a rather traditional approach with the essay portion of its application, posing just one question that covers several main elements of a standard personal statement. The school wants to understand why you feel you need an MBA to progress professionally, how you intend to apply what you learn at … Read More