Professor Profiles: Christie Nordhielm, Ross School of Business at the University of Michigan

Many MBA applicants feel that they are purchasing a brand when they choose a business school, but the educational experience itself is what is crucial to your future, and no one will affect your education more than your professors. Each Wednesday, we profile a standout professor as identified by students. Today, we profile Christie Nordhielm from the Stephen M. Ross School of Business at the University of Michigan.

Students at Michigan Ross told mbaMission that even among those who are “not interested” in marketing, Christie Nordhielm (“Marketing Management”) is known for her engaging teaching style, which incorporates “The Big Picture”—an integrated marketing framework she developed to help students prepare to tackle marketing problems they will inevitably face at some point in their careers. Nordhielm is said to know the ins and outs of any large corporation’s marketing strategy—and to have an opinion on it, too!

For more information about Michigan Ross and 15 other top-ranked business schools, check out the mbaMission Insider’s Guides.

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