Many MBA applicants feel that they are purchasing a brand when they choose an MBA program, but the educational experience you will have is what is crucial to your future, and no one will affect your education more than your professors. Each Wednesday, we profile a standout professor as identified by students. Today, we profile Jeffrey Carr from New York University’s (NYU’s) Leonard N. Stern School of Business.
Having taught at Stern for more than a decade as an adjunct associate professor (earning him the 1996 Stern/Citibank Teacher of the Year Award), Jeffrey Carr joined Stern’s full-time faculty in 2007 and is now a clinical professor of marketing and entrepreneurship. He served formerly as the executive director of the Berkley Center for Entrepreneurship & Innovation and has garnered a reputation as one of the school’s most respected marketing experts, featured by such major news outlets as NBC and the New York Times. Carr is president of Marketing Foundations Inc. and has worked on projects for such companies as Booz Allen Hamilton, IBM, General Electric, Pfizer, Kodak, Time Inc., and Unilever. As one first year we interviewed said of his experience at Stern, “So far, the most impressive class has been ‘Marketing’ with Jeff Carr,” adding, “He’s super engaging and makes you think more about the consequences of your actions in marketing than simply teaching you the tools. The class structure is very informal, but all of the students are learning a ton.”
For more information about NYU Stern and 15 other top-ranked business schools, check out the mbaMission Insider’s Guides.