Harvard Business School (HBS) is taking a step closer to ending the gender imbalance in its student body. Last week, Deirdre C. Leopold, the school’s managing director of MBA admissions and financial aid, announced the establishment of a targeted recruiting program, known as PEEK, via The Harvard Crimson. The new program aims to offer approximately 70 to 80 prospective female applicants a taste of the HBS experience through a weekend-long event on campus in June. This special PEEK weekend will allow attendees to take part in case studies and to meet with students, alumni, and professors. HBS staff members are currently visiting undergraduate women’s schools, such as Barnard College and Wellesley College, in hopes of meeting and attracting possible participants.
HBS has acknowledged the imbalance among its students in the past, and Dean Nitin Nohria even apologized for the issue on behalf of the school in a January 2014 speech recognizing 50 years of women’s inclusion in the HBS program. For now, 41% of the school’s students are female, and just 24% of tenured faculty—only time will tell what role the PEEK program will play in augmenting these numbers.