{"id":30409,"date":"2025-06-05T11:00:38","date_gmt":"2025-06-05T15:00:38","guid":{"rendered":"https:\/\/www.mbamission.com\/blog\/?p=30409"},"modified":"2025-06-18T15:18:00","modified_gmt":"2025-06-18T19:18:00","slug":"how-to-get-into-london-business-school-lbs-essay-tips-and-examples","status":"publish","type":"post","link":"https:\/\/www.mbamission.com\/blog\/how-to-get-into-london-business-school-lbs-essay-tips-and-examples\/","title":{"rendered":"London Business School Essay Tips"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"alignright\"><a href=\"https:\/\/www.mbamission.com\/blog\/wp-content\/uploads\/2019\/08\/London-Business-School-Logo.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.mbamission.com\/blog\/wp-content\/uploads\/2019\/08\/London-Business-School-Logo-300x300.jpg\" alt=\"London Business School Essay Analysis - mbaMission\" class=\"wp-image-27707\" srcset=\"https:\/\/www.mbamission.com\/blog\/wp-content\/uploads\/2019\/08\/London-Business-School-Logo-300x300.jpg 300w, https:\/\/www.mbamission.com\/blog\/wp-content\/uploads\/2019\/08\/London-Business-School-Logo-150x150.jpg 150w, https:\/\/www.mbamission.com\/blog\/wp-content\/uploads\/2019\/08\/London-Business-School-Logo-768x768.jpg 768w, https:\/\/www.mbamission.com\/blog\/wp-content\/uploads\/2019\/08\/London-Business-School-Logo-1024x1024.jpg 1024w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\"><\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">London Business School (LBS) has been posing the same core application essay question since 2015\u2014one that largely constitutes a traditional personal statement\u2014so the admissions committee must feel that the prompt elicits what it wants to know when evaluating candidates for the next class. More recently, the school added a second, albeit short, required essay, for which candidates are tasked with discussing their uniqueness. You might want to consider taking advantage of the optional essay as well if you feel that doing so will facilitate a more thorough evaluation of your candidacy. In our analysis, we offer our advice on crafting your approach, whether you ultimately decide to write two submissions for LBS or three.<\/span><\/p>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">LBS 2025\u20132026 Essay Tips<\/span><\/h2>\n\n\n\n<h4 class=\"wp-block-heading\"><b>Question 1: What are your post-MBA goals and how will your prior experience and the London Business School programme contribute towards these? (500 words)<\/b><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">As we have noted, LBS\u2019s required essay covers several basic elements of a traditional personal statement. You will need to show that you have a long-term vision for yourself and your career and that you have a clear plan for how to get there via the LBS MBA program. The basic assumptions, of course, are that business school is the next logical step in your progress and that you need to pursue your degree at LBS in particular because the school provides specific experiences, knowledge, skills, exposure, and\/or other elements that are necessary for you to attain your aspirations and thrive in your chosen career. Ideally, you have already researched the program thoroughly to discover these important resources and areas of fit, but if not, do not skip this important step and\/or refer only to basic offerings most business schools have. Your essay must be LBS specific. Demonstrating your authentic interest in the program by giving concrete examples and drawing clear connections between what the school offers, what you need, and who you are is key to crafting a compelling essay response here.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Because 500 words is not a lot, avoid going into excessive detail about your past, though you will need to offer enough information to provide context and support for your stated goals. Given this essay\u2019s significant overlap with a standard personal statement, we encourage you to download your free copy of the <\/span><a href=\"https:\/\/www.mbamission.com\/guides\/mba-admissions-guides\/mbamission-personal-statement-guide\/\"><b>mbaMission Personal Statement Guide<\/b><\/a><span style=\"font-weight: 400;\">. In this complimentary guide, we present a much more detailed discussion of how to approach and craft this kind of essay, along with multiple illustrative examples.<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/ontrack.mbamission.com\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"288\" src=\"https:\/\/www.mbamission.com\/blog\/wp-content\/uploads\/2025\/06\/LBS-onTrack-Button-1024x288.png\" alt=\" class=\"wp-image-39555\" srcset=\"https:\/\/www.mbamission.com\/blog\/wp-content\/uploads\/2025\/06\/LBS-onTrack-Button-1024x288.png 1024w, https:\/\/www.mbamission.com\/blog\/wp-content\/uploads\/2025\/06\/LBS-onTrack-Button-300x84.png 300w, https:\/\/www.mbamission.com\/blog\/wp-content\/uploads\/2025\/06\/LBS-onTrack-Button-768x216.png 768w, https:\/\/www.mbamission.com\/blog\/wp-content\/uploads\/2025\/06\/LBS-onTrack-Button-1536x432.png 1536w, https:\/\/www.mbamission.com\/blog\/wp-content\/uploads\/2025\/06\/LBS-onTrack-Button-2048x576.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><b>Question 2. What makes you unique? (200 words)<\/b><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Interestingly, we have seen several top MBA programs recently add essay prompts in which they ask applicants to explain how they are unique. We imagine that such questions are intended to help the schools ensure their desired level of diversity in the incoming class without needing to focus specifically on\u2014or ask directly about\u2014an applicant\u2019s race, ethnicity, and the like.&nbsp;&nbsp;&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">A good way to identify your best core theme(s) for this essay is by making a list of things you believe are notable and\/or singular about you. Ask your friends and family members for their ideas as well; they might mention or remind you of qualities you had forgotten or simply take for granted but that others value and admire. Then, home in on one or two characteristics that best reflect who you are as an individual today and that, ideally, correspond with aspects of LBS\u2019s culture, community, and\/or academic and experiential offerings. You want to make sure that whatever you showcase is not just interesting or uncommon but also fits well with the overall LBS MBA experience so that the admissions committee knows you will be a good match for its community while also adding your own special flair to it.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">If possible, consider illustrating each quality or skill you present with a brief (likely just one sentence) story, rather than simply stating it outright. This will help the admissions reader better envision how you might apply your uniqueness at LBS while also making your essay more memorable.<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><b>Question 3 (Optional): Is there any other information you believe the Admissions Committee should know about you and your application to London Business School? (500 words)<\/b><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Applicants typically use the optional essay to explain confusing or problematic elements of their candidacy\u2014such as a poor grade or GPA, a low GMAT or GRE score, or a gap in work experience\u2014and LBS\u2019s can certainly be used this way. If you feel you need to clarify an aspect of your profile, first check the other parts of the school\u2019s application, which already includes several opportunities to address certain issues (such as academic performance and disciplinary instances). If you can discuss your concern elsewhere instead, do so, and avoid using this essay to simply repeat any information provided via that avenue. If you have a problem to address that is not mentioned in the LBS application, we suggest downloading a copy of the <\/span><a href=\"https:\/\/www.mbamission.com\/guides\/mba-admissions-guides\/mbamission-optional-essays-guide\/\"><b>mbaMission Optional Essays Guide<\/b><\/a><span style=\"font-weight: 400;\">, which is also available for free, and in which we offer detailed advice on deciding whether to take advantage of the optional essay and, if so, how to do so to effectively mitigate any concerning elements of your application.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">If you do <\/span><i><span style=\"font-weight: 400;\">not<\/span><\/i><span style=\"font-weight: 400;\"> feel that your candidacy includes any elements that need further clarification, however, you might use this essay to instead offer a more rounded, positive representation of yourself\u2014but be thoughtful about this opportunity. Do not just copy and paste an existing essay you wrote for a different school here and hope for the best. Take a step back and carefully consider what the admissions committee already knows about you from the other parts of your application, including, of course, your required essays. Then, do your utmost to develop and convey a narrative that is truly crucial to understanding your character. Because this question is so open-ended, your options are somewhat limitless. You will need to honestly check your instincts and ask yourself whether you are simply tacking something extra onto your application with this essay or whether you are offering something that is truly additive and would be helpful for the school to know to fully and fairly evaluate you. Be mindful and respectful of the admissions committee\u2019s time, and remember that each additional file you submit requires more resources on behalf of the admissions office, so whatever you write must be truly worthwhile and clearly reveal that you made good use of this opportunity to provide further insight into your candidacy.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">To learn more about the essays for other top business schools, visit our <\/span><a href=\"https:\/\/www.mbamission.com\/mba-essay-examples\/\"><b>MBA Essay Tips and Examples<\/b><\/a><span style=\"font-weight: 400;\"> page.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>London Business School (LBS) has been posing the same core application essay question since 2015\u2014one that largely constitutes a traditional personal statement\u2014so the admissions committee must feel that the prompt elicits what it wants to know when evaluating candidates for the next class. More recently, the school added a second, albeit short, required essay, for &hellip; <a class=\"read-more\" href=\"https:\/\/www.mbamission.com\/blog\/how-to-get-into-london-business-school-lbs-essay-tips-and-examples\/\">Read&nbsp;More&nbsp;&nbsp;<i class=\"fal fa-sm fa-angle-right\"><\/i><\/a><\/p>\n","protected":false},"author":35,"featured_media":35492,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[591,19,119,154,117,3],"tags":[85,282,284,283,206,84,73],"class_list":["post-30409","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2025-2026","category-b-school","category-essays","category-international-business-schools","category-london-business-school","category-mba-essay-tips","tag-business-school-essay","tag-european-business-schools","tag-international-program-guides","tag-international-programs","tag-london-business-school","tag-mba-application-essays","tag-optional-essay"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - 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