At the University of Michigan’s Ross School of Business, two seemingly unrelated activities—recruiting and tailgating—come together in a mutually beneficial way. Well-known for “Big Blue” spirit, Ross takes advantage of the University of Michigan’s football powerhouse to show off its MBA talent. At each Michigan home game, 200 to 300 MBA students attend tailgates hosted by the Ross Student Association (RSA). The tailgates are sponsored by companies that recruit at Ross and provide a fun way for students to network with prospective employers. At the same time, recruiters and company representatives—who are often Ross alumni—can get to know many students in a casual social setting. Regardless of who wins the football game, RSA tailgates are a win-win for students who mingle with highly sought-after employers and for alumni, who love any reason to return to campus!
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