An article appeared in last week’s Wall Street Journal about a new approach to engaging women in MBA programs (The Mommy M.B.A.: Schools Try to Attract More Women). While the WSJ reminds readers of HBS’s attempts to reach female MBA candidates earlier in their careers via the 2+2 program, it also highlights a variety of morning MBA programs that are materializing to serve this demographic later on (Rotman and Depaul are identified as examples, and Pepperdine has a morning program on hold). Beyond these unique offerings, the WSJ cites Chicago as a flexible program that can fit female candidates’ needs for balance and the program at the University of Massachusetts at Amherst for providing content and networking that appeal to females (driving female enrollment to 50%). If you are part of this demographic, the article is very much worth a read.